City Express
Hotels chain
Mexico & Latin america

City is a chain made up of more than 50 hotels all over Mexico. The company, wich is about to make the big step into Center and SouthAmerica, felt the need to redesign its spaces and increase the value of its brand.

Concept
The proposal is to create an special languaje for our main customer: the business man, used to handle symbols, numerical tables, schemes and new technologies; we sinthesize all that amalgam of codes and letters to create a friendly, clear and easy communications system.

@Cadena+asoc., 2011
@Esrawe, interior design and forniture